Many factors are going to drive changes in 2014. Old school advertising is becoming less effective, customers are becoming dramatically more sophisticated, and engaging your customer’s (the way they want to be engaged) is more important than ever before. To start 2014, we offer 4 trends to watch related to CRM (Customer Relationship Management): Social Social CRM is an emerging discipline. Social CRM is most commonly understood to be the use of social media services, techniques and technology...(read more)![]()
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